Inspiration from a negative review

I wrote and published Where Memories Meet with the goals to educate and commiserate. I wanted to give readers who had little to no experience with Alzheimer’s a clear understanding of what was involved, as least to the extend that my family experienced it, and I wanted to reach out to those who were currently, or had been, dealing with a loved one with Alzheimer’s and let them know they were not alone. I understood.

A few weeks ago I received my first negative critique of Where Memories Meet. (The good reviews I rush to post, the negative ones, not so much.) As a writer it can be demoralizing and utterly discouraging when you receive negative feedback. It took me about a week to lick my wounds and resurface from the cave I had crawled into.

I requested feedback from a Writer’s Digest contest I had entered the book in, and the critique came as an email with the subject line, “You asked for it.” Which I’m sure was their standard response, but which particularly drove the point, and it was a sharp one,  home.

The reader clearly didn’t like the book, and after reading the comments, I suspected he or she hadn’t read very far into it. The critique quoted a particularly benign sentence from page 13 and I seriously question whether the reviewer read any further than that.

The reviewer informed me that when one was writing about life and death matters, it was important to bring the character to life. I agree. In fact that was one of my most important goals and guiding principles as I wrote Where Memories Meet. I aimed to transform my father for the reader. And I took the risk of moving my story line backwards in steps through the seasons to do so, even though some readers found that difficult. I wanted the reader to see that the silent, largely non-responsive human life was a bright, multi-faceted, productive, and devoted father and husband before the disease took him away piece-by-piece. Or maybe I should say, “inch-by-inch.” Had the reviewer finished the book, I believe he or she would have seen that.

He or she also chose to compare my nonfiction memoir and oral narrative to the fictional Still Alice. I read Still Alice. I liked Still Alice. I was not writing Still Alice. I was not writing fiction. I read a lot of nonfiction, and today authors are doing an increasingly better job at making nonfiction compelling reading. I acknowledge that I might have been better at doing this.

What hurt the most was the reviewer’s comment that I told the story “inch-by-inch.” In my cave, licking my wounds, I chewed on that one for a good long while.

When I resurfaced, I responded to the Writer’s Digest contest. I was particularly disappointed because I had always viewed WD as a help and encouragement to writers, in particular to self-published writers. I didn’t find anything about the feedback I received to be helpful—only mean-spirited, discouraging, and demoralizing. I told them the review made me feel like I should apologize for asking the reviewer to read my book. I said that I made a mistake in entering it in the contest, and that was a mistake I would not be making again.

The positive outcome from this painful episode is that the reviewer unwittingly nailed it on the head, gave me a new insight into my family’s experience, and inspired me to write  the post at my author website, Inch by Inch, about helping someone with Alzheimer’s.

 

 

Book promotion update

I spent most of the day submitting Where Memories Meet to websites that promote ebooks. I want to promote the book during its Amazon countdown deal scheduled for February 1 – 7. Apparently some sites have to approve the submission (due to time, space, or quality reputation considerations I imagine). Other sites seem to be willing to take my money and go with it. That might give you an indication about the desirability of promoting on the various sites. Overall, it seems like the business of promoting self-published books online is much better established than it was when I first published Dancing in Heaven in 2011.

Here are some useful things I’ve learned:

TCK Publishing has generated two lists of sites that promote ebooks, one for  free ebooks, and one for paid Kindle books that I used since my Amazon countdown deal starts at $0.99 and not $0.00. The list is ordered by rank according to the amount of traffic the site gets. The top six are:

Book Bub 27,224
Ereader News Today 28,681
Buck Books 34,248
Many Books 35,754
Kindle Nation Daily 43,172
The Kindle Book Review 45,812

  • As I mentioned in my Marketing Self-Published Books post on January 6, I was turned down by Book Bub.
  • I submitted my book to, but have not heard back from, Ereader News Today.
  • I did not submit to Buck Books. By the time I got around to it, I couldn’t easily find the way to submit, and I was too tired to deal with it.
  • I submitted to Many Books but have not heard back.
  • I looked at Kindle Nation Daily, but the slots for the dates of my countdown deal were already taken. Next time I will have to apply earlier. (Alternately, BookBub requires that you apply no earlier than one month before your promotion date. It all gets rather jumbled up and confusing after a while.)
  • I submitted to the Kindle Book Review. They accepted my money ($25), but I have not received any confirmation.
  • Previously I paid $90 for a promotion at Just Kindle Books (ranked 365,139). I’m assuming that’s a go.
  • And earlier I paid $20 for a promotion at Goodkindles (ranked 594,646). The rankings go to 5,628,580. So although these sites are not at the top, neither are they at the bottom of the list.
  • I plan to apply at BookGoodies (ranked 231,471) tomorrow. Their application is complex with required author interview questions to fill out. I’m going to start fresh in the morning. (I stand corrected. Please see the comment BookGoodies added below.)

These are just some of the options. They vary in what promotional services they provide from tweets, Facebook posts and emails to featuring books on websites. Many promotions run for only one day, although it varies depending on the site and the price you are willing to pay. It’s rather complicated. I have started an Excel spread sheet that I am using to keep track of site URLs and the status of my submissions. I don’t have any first hand experience with paid promotions. I chose not to spend money on promoting my first book. If all goes well with this experience, I may decide to splurge and promote Dancing in Heaven later.

Wish me well.

 

 

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Marketing self-published books

Marketing continues to befuddle me as I try to promote Where Memories Meet – Reclaiming my father after Alzheimer’s. If my book doesn’t cross a reader’s radar, they won’t know it exists, let alone buy and read it.

Most times when I wade out onto the web with all the marketing and promotion advice for self-pubs, I just get discouraged and walk away. There is a lot of book promotion noise out there on the web. But I’m trying to keep in mind a quote I came across recently:

“The universe is infinite; there is space enough in it for everyone to succeed, including me.”

Although I want to make my books available in many formats for anyone who wants to read them, Amazon is making it tough. Several years back they instituted a program called  KDP (Kindle Direct Publishing) Select. This program provides opportunities for authors to offer price promotions, and include your book in the lending library. For example, many authors promote their book for free during an introductory period. This successfully gets their book into readers’ hands, some percentage (and I don’t know how many) of whom will actually read the book and and even leave a review on Amazon. Because of the way Amazon promotes its products, including your book, having a lot of reviews and better yet, sales, gives you more free promotion. Your book will show up during searches. You’ve seen it, “Customers who bought this book (or product) also bought these products. . .” And magically your book gets on a reader’s radar.

To be on KDP Select, you have to sell your book exclusively on Amazon. I have not yet chosen to do that with Dancing in Heaven. But last month I enrolled Where Memories Meet in KDP Select. That means I can, and have, scheduled a countdown promotion where I set the book’s price at a discount for a period of time (a couple of days). Then Amazon notifies customers of the price break and how much longer it will be in effect.

My countdown promotion is scheduled to begin February 1. My normally $2.99 priced ebook will be offered at $.99 until February 4, and then it will be $1.99 for three more days until it returns to $2.99.

I think this is a good sales tactic, but it needs to be promoted. I’ve been researching websites that promote ebooks for a fee. They include but are not limited to Book Bub, Just Kindle Books, Ereader News, and Goodkindles to mention a few. For varying prices, these sites will blast your book out to their fans and followers, and perhaps list on their website for a day or longer. To promote my memoir at a price of $.99 via Book Bub  it costs $720. They are only able to accept 20% of the books submitted to be featured. My book was not accepted.

It’s a bit of a relief because $720 is pretty steep for my marketing budget. Instead I have paid a minimal fee to have my book (with the countdown deal) promoted on Just Kindle Books, and Goodkindles. I am still waiting to hear from Ereader News. I have no idea if promoting my book on these sites will produce any measurable benefit.

Another option I have is to buy advertising on Amazon. You have to bid for the advertising slot by entering a price per click. You set the total amount you are willing to spend. Amazon does not guarantee customers who click your ad will buy your book, but it will get on their radar.

I suspect your head is spinning by now. Mine is. So I’ll sign off from the marketing trenches.

I’ll let you know how it works out.

Here are a few links to my struggles with and thoughts about marketing during my first self-publishing experience:
Now marketing
Promoting in the world wide jungle
How much time should I spend promoting my book?

 

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Things I learned with my second book

As many of you know, I published my first book, Dancing In Heaven four years ago and just recently released my second book, Where Memories Meet – Reclaiming my father after Alzheimer’s. Some things were easier the second time around and some things have been trickier. Here’s what I’ve learned so far.

With my first book, everything was new. I had to learn about traditional and self-publishing to make an informed decision. I researched and read a lot of opinions and decided on self-publishing at that time. You can read about my thought process here in my series on my experience with self-publishing. It’s a little dated, but I think many things still hold true.

I had to understand what an online “platform” was and how to build one.

I needed to start a website.

I had to learn my way around CreateSpace print-on-demand, and ebook publication through Amazon and Smashwords. This is all in addition to writing, editing, and formatting my manuscript. I learned about the Goodreads author program. I had to create author pages at various online sites. There were a lot of things to learn, decide on, and execute the first time around.

When I take all that into consideration, publishing this second book has been like a cakewalk. But there were a couple of things I didn’t consider initially or learned about the hard way.

The biggest thing I missed was to include a reference to Dancing in Heaven in Where Memories Meet and to update Dancing with a reference to Memories. Once I realized that omission in my marketing strategy, it was easy enough to correct ebooks because I just added the information to my doc file and re-uploaded it to Amazon and Smashwords. It’s a pretty quick process. The print books are a little more complicated and  I really haven’t dealt with it effectively there. But the truth of the matter is that after the initial push of paperbacks, the vast majority of the books I’ve sold have been ebooks. So I’m not too worried about it.

The other thing that proved tricky for me was making sure both of my books, in both of their formats, showed up on my author page at Amazon. You would think that would be a no-brainer, but I had my name as Christine Grote sans the “M” for my middle name as the author of my first book on Amazon. I included the “M” on my second book. So for a brief period of time I was two different people at Amazon. The help at Author Central proved to be quite helpful in straightening out that snafu. I had a similar, different but related, problem at Goodreads and I think I got that fixed by asking someone at the Librarian Group there. Again, very helpful.

Now the challenge becomes how best to publicize these two books. The learning curve never ends.

I’m an ebook wizard

Well, maybe I’m not quite a wizard, but I’m certainly more proficient than I was three days ago.

Smashwords, an online multi-format ebook publisher, uses a “meat-grinder” to process book files. The author submits a word document; it goes through the meat-grinder and out comes a variety of ebooks that can be read on many types of platforms. You’re probably familiar with pdfs. Other formats Smashwords can produce, and then publish, include but are not limited to mobi for the Kindle, and epub for Nook.

This whole ebook business can be pretty complicated. But it’s all about what file types a particular software can open.

For the past two days I feel like I’ve been in a meat-grinder.

I used Scrivener, a terrific writing program and file system, when I wrote Where Memories Meet. Files in Scrivener have to be exported into a particular file type to be used in some way: as a printable document, as a shareable word document, as a pdf, etc. Scrivener is able to produce some ebook formats this way, epub (Nook) and mobi (Kindle) included. And that’s what I did.

I compiled my book in Scrivener and saved it as a mobi file. Then I uploaded it to Amazon for publication as a Kindle ebook. But if I do nothing more, I am limited to only making my book available for Kindle users. Nor can I give away free copies for review, which is a nice feature Smashwords allows.

Smashwords requires a “clean” Word doc (not to be confused with Word docx, which I learned the hard way). I spent nearly every waking moment in the past two days producing the “clean” Word doc.

I think it was worth it. Hopefully WMM will look better across most if not all platforms this way. I think it will.

I ended up having a lot more control of where my page-breaks are, which is important to me because of all the images I have in my book. And I believe I had more control of fonts and overall paragraph styles. The Scrivener software made a lot of those decisions for me when it produced the mobi file. For example, the first file I published on Amazon had a nightmare Table of Contents running about three pages on my Kindle. Who needs that?

So, although it took time, required some reading, and was tedious to do, I think producing a clean Word doc, and then uploading it to both Amazon and Smashwords is the way to go.

I’ll tell you what I did next time. You could do it too.

Where Memories Meet cover

Where Memories Meet – Reclaiming my father after Alzheimer’s
Now available for Kindle at Amazon, and other ebook formats at Smashwords.

~~~~~

Self-publishing—an update

I know, I know. It’s been so long since I wrote about self-publishing that you might have forgotten. Occasionally it slips even my mind.

I wanted to share two things with you: a interview and my book sales.

A few months ago, Beth Ann at It’s Just Life, suggested I request a review from TBM who blogs at Making my Mark, and is the author of A Woman Lost. TBM graciously read and reviewed Dancing in Heaven. A few days ago I answered interview questions for her.

Have I always wanted to be a writer?

What writers have influenced me the most?

When did I decide to write the memoir?

How difficult was it to write about my sister’s death?

I answered these and other questions about what I learned, my family’s support, and my current project. I know I’ve written a lot about Dancing in Heaven and my writing process, but I think there are new things in this interview. You can read my answers at Making my Mark. Stop over if you get the chance.

Now for the sales. Amazingly enough, considering my almost complete lack of regard or effort for marketing, sales for Dancing in Heaven continue to dribble in. At random intervals I receive a royalty check or a notice that money has been deposited into my account from a miniscule amount of $12 to a somewhat respectable amount of $320. That always reminds me that I’m still selling books, or at least that Amazon.com is still selling books for me.

I think Dancing in Heaven has made enough in royalties to pay for my publishing expenses which include setting up my business. I didn’t take the time to do the math and calculate the exact amount of money I’ve deposited, but I did add up how many books I’ve sold. As I approach the two-year anniversary of publishing Dancing in Heaven, I’ve sold about 770 books. Although initially I sold more print copies, over the two years the print copies amounted to only 18% of total sales. The lion’s share, 67%, of sales are from Kindle e-books. The remainder is from a combination of Nook, Smashwords, and hand-sold books. All things considered, I’ve been selling about one book a day. I’m okay with that.

I’m grateful for Amazon who basically does free marketing for me by suggesting my book to shoppers who are looking for similar titles.  Dancing in Heaven only has a bestsellers rating of 90,589, which sounds like it might be at the bottom of the barrel. But when I consider there are more than 1 million Kindle books for sale, that puts me in the top 10%. (Something Mark pointed out.) Which is somewhat amazing to me. I had read somewhere early out that the vast majority of books don’t break 100 copies. So at least I’ve done that.

I also have given away quite a few books, which means more readers for Annie’s story, which is what it is all about for me.

I’d do it all again.

In fact, I am doing it all again.

You can read more posts about my self-publishing journey, including things I learned in a self-publishing workshop, on my self-publishing page.

Where do I go from here?

Where do I go from here?

When I decided to write about blogging, I did what I often do, I went online to find out what I could.

That’s not entirely honest. I googled it and check two links.

I found an article in New York magazine on line called The Early Years by Clive Thompson which was basically a timeline of the history of blogging. Did you know that the first blog, ever, was created by a college student in 1994? Almost twenty years ago.

Quite a few years ago my oldest son told me I should start writing a blog. I didn’t listen to him at the time, much to my chagrin. If I had maybe I could have proftted from being one of the early people in.

Did you know that people actually made money off of blogs? You probably did. I’m always the last to know.

But like so many other things, it helps to be popular if you are already famous. We like to follow people who have been proven to be well-liked by other people. The same goes for authors. We like to read authors who are the best sellers. They don’t have a problem getting an agent or a book contract. Same goes for famous people. Just check out the tables in your local B&N. But you already know that.

Clive Thompson talks all about it in Blogs to Riches: The Haves and Have-Nots of the Blogging Boom also published in New York magazine.

I never intended or expected to make money with my blog.

That’s probably a good thing, too.

I started the blog to encourage myself to write regularly, even every day, and to start creating an online presence. Just a little over two years ago on January 21, 2011, I started my blog with a short post, A New Start with Clean House, that mentioned both my mom and Arthur. Arthur is still with me. Mom is not. I still write about both.

My second post, Missed Opportunities, was about the red fox that I saw run through our yard, but failed to capture on camera. I still have missed opportunities, but now I keep my camera on a shelf in the kitchen where I am sometimes able to catch the wood ducks, the pileated woodpecker and the owl, the groundhogs, my most recent good catch – the scarlet tanager, and even a red fox.

I saw this female wood duck this morning. I think she was looking for her mate. They’re usually together.

01-Wood duck - 2013-05-01 _32.-500

My third post,  Fiddles radio broadcasts, signing off and iPads, was one of my all-time favorites. Very few people read it.

I tried to find the stats. I went to “all posts,” and then filtered for the date. I clicked on the miniature bar graph in the column that says “stats.” I had one “syndicated” view. I have no idea what that means, but it can’t be good. Truthfully, after rooting around a bit on my stats page, I don’t have any idea how many hits that page actually got.  I’m not going to obsess about it.

I continue to tell myself I shouldn’t be concerned with my stats anyway. I continue to not listen.

But a blogging acquaintance, compatriot, friend (what are we to each other anyway?) named Sue Dreamwalker commented on that post and continues to comment occasionally to this day. She has a nice post up today about May Day. So while some followers come and some go, she has stayed with me. I’d like to say thank you to Sue and all the rest of you who joined me early and have stuck around. Another shout out to Nancy at Spirit Lights the Way for lighting my way early on. And while I’m at it, I have to mention the amusing William at Speak of the Devil who continues to hold the esteemed position of being my number 1 commenter.

But I digress.

They say to have followers you have to be a follower. Which sounds a lot like friendship to me. And over the months, now years, that I’ve blogged, I continue to contemplate how this approach can possibly work unless you are satisfied with a static, relatively small, but loyal group of bloggers. A little blogging community. I’m not criticizing that, I’m just saying that if it becomes nothing more than a quid pro quo, your reach with your blog is limited to the amount of time you have to read and comment on others’ blogs. Which also depends on how long-winded your blogging friends are. You can see I will not fair very well in this system, because it becomes fairly obvious fairly early, that you can visit many photographers’ blogs in the time it takes you to read one lengthy, well-written or not, story on a writer’s blog.

This is a dilemma for me.

I started my blog when I was researching how to publish my memoir Dancing in Heaven.

After reading articles online, I realized that to publish a book, either by agent and traditional publisher or by myself, I needed an online presence. After I wrote Dancing in Heaven, I fully intended to seek an agent and publish it through traditional means. My mind changed. But the journey gave me a lot of fodder for my blog.

The advice I heeded was that I needed to build a platform, which at the time I read it was a completely foreign concept to me.

I started a blog.

I’ve read other advice more recently, that if you are a writer, you will serve your goals better by not spending time blogging, but writing instead. I think there is probably some truth in that position.

But I’ve also read that if you are a published author, you need to have a blog where your readers can learn more about you and communicate with you.

But then, I’ve read that if you want to have a successful blog, you need to  pick a topic, carve out your niche, and stick to it.

But that sounds kind of boring to me, and what would I do with my bird photos, garden updates, travel posts, and art series among other things?

If you’ve ever held a digital camera in your hands, running around a sunlit garden or walking through a park filled with birdsong, you already know that snapping photographs is a lot more fun than sitting at a desk doing the hard work of translating your thoughts from your brain through your fingers and the keyboard to a computer screen. Just saying. So maybe I get a little distracted at times.

I organize and generate pages, primarily for my own use, and simply because it feeds my OCD nature, but the occasional visitor finds them useful at times. Particularly the bilateral knee surgery documentation we did. People have thanked me for that one.

What I really think is that there is way too much advice out there on the web, well-meaning though it may be.  My head is spinning. Yours may be too after reading this disjointed post.

My solution is to do what I usually do in these cases. I trust myself. I trust my judgment. And I trust my heart. And thankfully I am married to an outstanding provider, so I am not obligated to make money from my writing in order to be able to feed myself. Which I should be doing a lot less of anyway if I want to listen to the advice about weight, health and nutrition.

I started blogging to force myself to write everyday. I’d grade myself at maybe a C on that one. Because, like I said, the photography has been enticing. And I don’t really consider my photography blogs “writing.”

The commaraderie and support that I received from followers, friends, and commenters I found invaluable as my family entered crisis control in the beginning of December with the diagnosis of my mom’s cancer and through the next intense weeks before both of my parents’ deaths in January.

I struggle with keeping up. I question what it’s all about. I wonder about the best use of my time.

My world was turned upside down when my parents died. I had devoted a lot of time and concern to their care. My foundation was badly shaken. And even though Mom and Dad were well past the days of doing anything of consequence to aid or assist me, they were two people in my life who always loved me no matter what, who always believed in me. And they were gone. That is a tremendous loss.

As I try to make meaning out of my life, I’m asking the question. Where do I go from here?

Memoirs Only Library

Several months ago I was contacted by Richard von Hippel, author of Not Again: “My body’s a write off but I’m all right.” Richard was putting together an online library of memoirs and invited me to participate. Richard has worked hard at adding content to this site called “Memoirs Only.” I am grateful for his efforts and for including Dancing in Heaven in this library. If you have a minute, I hope you will check it out.

memoirs only library

Self-Publishing—what not to do

Advisory: This post disregards, violates and otherwise ignores all advice to self-published authors regarding professionalism, such as: Be professional. Or if you can’t do that, at least act professional.

Thursday, November 15, 2012 — afternoon

You’d think I’d know better. I mean, after all, I was a high school valedictorian and managed to earn a bachelor of science in Chemical Engineering. You’d think I could manage to to update my Amazon.com book page. But then I haven’t done that in over a year. Maybe if I were 25 or 30, or whatever age one is at the prime of one’s mathematical ability, which I correlate to analytical ability, or a basic ability to think oneself out of a paper bag, I could have figured it out even if it was a year later. But, no.

I sure hope I haven’t inadvertently unpublished my memoir from Amazon.com. All I wanted to do was update my book description.

Give me strength.

Here’s the good news:

After publicly announcing I was abandoning all efforts at marketing my self-published book, I made personal record-breaking sales in October and am looking at a fairly good month here in November too (still a pittance for real authors, but good for fledglings like me). I don’t know how. I don’t know why. Maybe it has to do with some kind of fancy Amazon.com algorithm that pops my book up in front of the right eyes. Who knows? But I’ll take it.

In his infinite wisdom, Mark says I should keep doing what I am doing—nothing.

I also received a letter this week from the Midwest Book Review where I had requested a review of Dancing in Heaven in July. It read, “I’m very pleased to announce that the November 2012 issue of our online book review magazine “MBR Bookwatch” features “Dancing in Heaven.” (Along with a gazillion other books, but hey, I’ll take it.) You can read it here. It’s under “Greenspan’s Bookshelf” and you have to scroll to the bottom. But it made me all kinds of happy because I can add it to my marketing materials (which are largely nonexistent). And which brings me to the present crisis of the day.

I decided to update my book description on my Amazon.com page.

I read a good article at Catherine, Caffeinated, “The 11 Ingredients of a Sizzling Book Description,” by successful Kindle sales author Mark Edwards. I thought the tips looked good, so I spent all day sprucing up my book description, and attempted to update my Amazon page.

But I forgot (it’s been a whole year remember) how to make revisions and ended up, without fully realizing it, on the publish a book page. You know the rest. (If you aren’t trying to sell a book out there on the web, you can’t imagine what a mangled up mess of author pages, book pages, passwords, user names, web addresses, and a whole lot of other things I have to contend with. And clearly, I am not contending with them very well.)

Thursday, November 15, 2012 — night

I received an e-mail from Amazon.com stating, “Per your request, we’ve unpublished your book, ‘Dancing in Heaven—a sister’s memoir’ . . . It should become unavailable to buy withing 24-72 hours. . .Republishing requires approximately 12 hours.”

I read it aloud to Mark who said, “I thought you were going to keep doing what you had been doing — nothing. Are you trying the Cabbage Patch strategy and building interest by making your book unavailable?”

After two frantic e-mails to Amazon.com, I’m afraid to try to republish it, since it doesn’t appear to be unpublished yet. I know it’s just a matter of a day or two, but I just hope I don’t lose my “likes,” reviews, and tags. I sent a third e-mail.

E-gads.

Now I wait for 12 to 24 hours to see if I’ve made a complete mess of things, or whether the gurus at Amazon.com are going to bail me out.

Stay tuned.

Friday, November 15, 2012 — before getting out of bed

I checked my iPhone for e-mail messages and found this one from Amazon:

“I’m sorry for the inconvenience caused. Every time you make changes for your book in the bookshelf, it will go to the publishing status. (Who knew?) There is nothing to be alarmed as it’s a standard procedure. (Again, who knew?) I’ve republished your book on your behalf. It could take close to 24-48 hours for the title to appear as “Live” on the KDP Bookshelf. It’s common for a product description to take 36 – 72 hours to be fully updated on the web site, so yours should appear online soon.”

Good to know.

Read more posts about self-publishing, some of them actually helpful, at my Self-Publishing page.

One year later — a review of Self-Publishing

One year ago tomorrow Dancing in Heaven-a sister’s memoir appeared for sale on Amazon.com. I’d like to take this opportunity to thank all of you who have supported me on this journey. I’d especially like to thank everyone who read and reviewed the book for me. This has been a big help. You can find links to these reviews at my Dancing in Heaven page.

If you’ve read the book and would like to leave a short sentence or two at Amazon.com or Goodreads, it’s not too late. The reviews absolutely help me.

As I was looking back over my posts regarding my memoir and self-publishing, I came across the following:

I know I need to write her story, but I am afraid I have waited too long and won’t be able to remember it clearly. I am afraid it is too soon and I will remember it too well.October 5, 2009 – from Dancing in Heaven

I remember very clearly writing this in the middle of the night at our old house with Arthur, who was just a puppy then, at my feet, three years ago,  almost exactly two years before I published the finished story.

Isn’t it funny that it all started at this same time of year?

I had a finished draft a year later in November of 2010 and started deliberating about what I should do with it. I’m not going to drag you through all that again, but if you missed it, you can find all my posts about Self-Publishing here. By June of 2011 I had decided to go forward with self-publishing and with a lot of help from my graphic designer daughter, had a proof copy in my hands before the end of September. I did a little video of that thrill to share with you in case you missed it. That was a high point of the journey.

After a few rounds of proof copies and edits, Dancing in Heaven went up on Amazon.com, and other sites as well, October 7, 2011. I was actually visiting our son, daughter-in-law, and grandson when that happened. I had prepared some excerpt posts in advance to be able to blog from St. Louis. For some of these I taped myself reading the excerpt as I sat out on our screened in porch where I sit as I type to you today.

Over the past year book sales have done little more than trickle in. I’ve sold almost or only (however you choose to see it) about 300 books to date. And I owe a nice portion of that to three individuals: my good friend, teacher, and mentor, Jeff Hillard who has made Dancing in Heaven one of the required books for his Cincinnati Authors’ class two years running;  a good friend and high school classmate Nancy Henry Chadwick who chose it for her book club’s selection and hosted a book discussion; and Teresa Hutson Simmons, also a friend and classmate as well as the librarian at the Kettering College of Medical Arts, who shared the book with her colleagues and invited me to speak to students. Friends and bloggers who wrote reviews, interviewed me, or allowed me to guest blog also were very helpful in promoting the book. Again, links to these can be found at my Dancing in Heaven page.

At first I had a pretty good idea who was buying my book. Now when the sales trickle in, I always wonder. Who is it? Where did they hear about it? I sold one book recently in the UK — my first book sold out of this country. Is that one of you out there reading my blog? I’m happy that Dancing in Heaven has made its way into the right niche market at Amazon.com judging by what recommendations come up when I search for it.

I’ve lost count of how many books I’ve given away over the past year, but if I were guessing I’d say in the neighborhood of 50 — not all that many, but a fairly high percentage of those that I sold. I’ve debated doing mass giveaways, one of the Indie tactics to generate publicity and sales, but I’m not convinced that it will actually result in readers of the book. If anybody asks me for a book, I gladly will give them a digital copy. If someone offers to do a review, I send them a print version if they’d like. Many people have told me they’ve shared the book with someone else, so it’s hard to know how many people have actually read it. But I think 350 is a good, yet conservative, number. And I really don’t think that is bad.

Early out I made efforts to get reviews, to get involved with Indie organizations and support groups, and to try to promote my book. I quickly became disenchanted with what I saw as the Indie rat race, and soon stopped overt efforts. I know that my sales would be much better if I would promote the book with any regularity, energy, and enthusiasm. I just don’t want to spend my time doing that. I still occasionally make a lame effort or two at promotion, but mostly I have removed myself from that arena and will allow Dancing in Heaven to sink or swim on its own.

Would I do it again and self-publish another book?

I’ve thought about this a long time, and I believe I would. In fact, I probably will, if I ever finish my father’s story.

Would I show it to someone from a major publishing house if they came to me and asked to see my manuscript? Duh.

Will I spend a lot of time generating book proposals and summaries and query letters and wait perhaps years to try to get my next book accepted by an agent and then published? Not likely.

Will I do anything differently the next time? I will probably make every effort to keep my costs as low as possible. But I still will pay for good editing and cover/book design.

As disenchanted as I’ve been with trying to rise above the clamor and market a self-published book, I’m even more disenchanted with the notion of having to get that opening paragraph of a query letter so perfect that it will knock the socks off the agent who is buried beneath a pile of them. Did that agent have enough coffee that morning? Is she in a good mood when she opens my envelope? Was mine the last one to be opened at the end of a very long day? I just can’t deal with that kind of stress and dependence on luck and timing.

If I were a famous personality would I try to get an agent? You betcha.

Do I hope the world of self-publishing figures out a way to separate the wheat from the chaff? Of course. (Assuming my book/s fall into the category of wheat.)

Am I glad 350 people have read my sister Annie’s story? Absolutely. It’s made it all worth while to me.